Your ratings = Your business profitability
An all five-star rating is possible for your business.
Download our free ebook to find ways to improve ratings and reviews and to learn how to judge the credibility of a review.
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Why managing customer ratings is important?
Think about the last purchase you made online. What was the first thing that you took into consideration ? Ratings, and reviews right!As a user, you often check ratings and reviews before booking a hotel or buying a product. However, this behaviour is not restricted to you alone as the statistics show:
- A majority of online customers (more than 70%) rely on ratings and reviews before making a purchase decision.
- It helps in building trust and improves profitability.
- The probability of buying a product increase with better reviews and ratings by up to 35%.
How can you improve ratings and reviews?
The first question might be: how to improve something generic. You might be amazed to know that online firms spend a great deal of resources in generic improvement of ratings and reviews. Some of the tried-and-tested methods are: